You took great care to schedule 'creative time' early in your day Monday to finish your teleseminar material for Thursday's class; where you have 30 attendees paying you $149 and 10 paying you a discounted $99 fee to receive your life changing, brilliant "how to" formula!
Monday morning arrives and you are excited for the week ahead…Fifteen minutes into your scheduled creative time, your phone rings and emails begin coming in from a teleseminar registrant who has customer service issues. (You think this won't take long…right?) BUT…The autoresponders for the seminar aren't arriving, none of the needed information is available, the credit card was charged the full price rather than the discounted coupon rate…The registrant is upset and says they are thinking of asking for a refund!
YOU must address these issues because you are truly the only person to do it. Your creative time cut short to sign into your shopping cart check the order, try to reason with your client about the value of your information and this is just a minor glitch …
You've just lost valuable time and money!
While you were attending to the administrative tasks for this customer, you've stopped creating your class information. When you finally get back to it, you don't even notice that you've left out the very important "HOW TO" of your formula! Bad news travels faster than good so now you have 40 upset attendees requesting your "No Hassle Refund" because you didn't deliver what you promised.
You've just lost $5460!
Now, imagine you didn't even hear a phone ring Your Virtual Assistant took the customer service call for you, calmly explained to the customer what happened, helped them find the seminar information on their computer remotely, and the customer is still enrolled, happy and excited for the class! Your Creative Time was immensely productive and your teleseminar carried out without a hitch making you $5460!
